Discover what is happening out there, what new behavioral groups of consumers are trending on the rise, and what are their needs. An inspirational and eye-opening conference created ad-hoc for your specific needs and business situation.
We’ve done it before for many clients in industries like beauty, fashion, automotive, banking, finances, insurance, aesthetics, food & snacks, politics, education, advertising, among other categories.
              
The length and contents are defined directly with you, and normally includes:
- An intro about what is value, how consumers assign it based on their own needs, how all value is human-centered and how to build desirable value propositions.
- A brief explanation about behavioral trends and the science/knowledge behind them (behaviors, insights & needstates).
- A selection from our Behavioral Trends, based on your specific business needs.
- A selection of signs/examples for each trend, specific for the industry/category and your business objectives.
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