geopositioning
GOOGLE MAPS |
Almost two decades after its introduction, it’s evident just how groundbreaking Google Maps was. It revolutionized how people got directions, and how people interacted with the world around them. Now, with phones and augmented reality, it’s not only possible to see reviews and insights about a place while being physically there, but is already a part of our everyday lives.
Behavioral Trend: Blurred Line (on/off) / Urban NomadsSource: smh.com.au / Trendwatcher: Andres Rodriguez |
WHAT 3 WORDS |
what3words is a really simple way to talk about location. They have divided the world into a grid of 3m x 3m squares and assigned each square a unique 3-word address. It means anyone can accurately find any location and share it more quickly, easily and with less ambiguity than any other system.
Behavioral Trend: Urban NomadsSource: what3words.com / Trendwatcher: Ivan Babic |
